While the Goonies “Never Say Die”, we say “SEO Will Never Die”…
You may have heard some grumblings floating around the Internet about the death of SEO as a worthwhile Internet marketing tactic. The truth is, SEO is still alive and kicking—and will be for the foreseeable future! These grumblings come after a number of Google algorithm changes which reward more natural features of a website and negate so -called “black hat” SEO tactics. While all websites are subject to these tricky algorithm changes, the SEO team at Brickyard Marketing is proud to still see honest and consistent results from SEO endeavors across all of its many clients.
The truth is, people will always use the Internet to search, and Google will always need a way to return relevant results for those searches. While certain tactics of SEO may come and go, the science of SEO will always remain intact. Rather than relying on those which are borderline spam, websites should focus on tactics which allow them to connect with users and offer something of value.
A more accurate depiction of the current state of Search Engine Optimization would be to say that it is evolving. As with everything else, SEO is headed in a social direction. Content is still king, yet social media is the royal court that keeps it going smoothly. It is now more important than ever to have consistently updated social media profiles and a blog with fresh, credible content. The Brickyard Marketing Team is well-versed in the latest SEO, Social Media Marketing, and Content Marketing strategies to provide the ultimate Internet Marketing campaign for clients of all types and sizes.
Feel free to contact us at your convenience to learn more about the benefits of having a thriving web presence and how it can create business and sales for your company.